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Built for Outliers

We Don't Teach.
We Co-Found.

BCI Innovation Labs was born from a simple but radical idea: traditional education asks students to memorize answers, but the real world demands they solve problems nobody has solved before.

Dr. Mark Weyers

Dr. Mark Weyers, Ed.D. — Co-Founder & Chief Innovation Officer

Dr. Mark Weyers is co-founder and Chief Innovation Officer of BCI Innovation Labs, a transnational startup factory that co-founds AI-leveraged ventures across education, fitness, social media, and longevity science. With Dr. James MacAskill, he leads BCI's portfolio of live products — EvoFit Trainer, EvoFit Meals, SmartSocial, and the Cognitive Education suite (Report Card Writer + EduNotebook) — built and increasingly operated by a Claude Code, OpenClaw, and Hermes agentic engineering workflow. His current focus is building companies that autonomous agents can run.

Mark is a learning scientist by training. He holds an Ed.D. in Education Leadership & Management, an M.Sc. in Cognitive Neurology, an M.Ed. in Educational Psychology, and Ontario teaching certification, and he is a former Senior Teaching Fellow at University College London. He architected the Lean Education Framework — the Build → Measure → Learn methodology grounded in his thesis that entrepreneurship and startups are the real learning environment — and co-founded and launched the British Canadian Institute of Technology, an Ontario-accredited private college built on that framework.

His current research focuses on evidence-based human optimization — peptides, longevity, biohacking, and the science of intervention — anchored in regulatory awareness across Health Canada and the FDA.

Mark is based in London, Ontario; James operates from Chelmsford, Essex.

Dr. James MacAskill

Dr. James MacAskill

Co-Founder & Chief Operating Officer

Cross-border innovation specialist with a PhD and MBA, bringing 20+ years driving innovation, enterprise solutions, and entrepreneurial development. Co-founder of the British Canadian Institute of Technology (BCIT), an Ontario Private College that implemented the Lean Education model. Former Principal of the British Institute of Technology & E-commerce (BITE). Based in Chelmsford, Essex, UK.

"Education should transform would-be entrepreneurs into successful business builders — through building, testing, and launching real ventures."

Our Story: Built by Outliers, For Outliers

“Here's to the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in the square holes... the ones who see things differently... Because the people who are crazy enough to think they can change the world, are the ones who do.”— Steve Jobs

The Problem We Lived

We weren't built for lecture halls. We were the ones doodling business plans in the margins, questioning why we needed to memorize formulas we'd never use, and getting labeled 'difficult' because we refused to stop asking 'why.' The system wasn't broken for everyone — but it was broken for us.

The Insight We Earned

After years inside traditional education, Dr. Weyers saw the pattern: the students who struggled most in classrooms were the same ones who thrived when given real problems to solve. The traits that made them 'bad students' — curiosity, restlessness, contrarian thinking — were exactly what made them exceptional founders.

The Solution We Built

We stopped trying to fix outliers and started building for them. BCI Innovation Labs became a startup factory where the curriculum IS the venture you build — and your qualification is earned not through exams, but through building, measuring, and learning with real users.

Dr. Mark Weyers knows what it feels like to be an outlier. He spent years inside traditional academic and corporate systems — watching brilliant, restless minds get crushed by structures designed for conformity, not creativity. Students with extraordinary potential were labeled "difficult" simply because they questioned everything, challenged assumptions, and refused to accept "because I said so" as an answer. He saw himself in every single one of them.

The breaking point wasn't a single moment — it was a pattern. The students who struggled most in traditional classrooms were the same ones who came alive when given real problems to solve. The kid who couldn't sit through a lecture would spend fourteen hours building an app. The "troublemaker" who questioned every rule turned out to be the one who saw what nobody else could see. These weren't broken students — these were future founders trapped in a system that wasn't built for them.

So he did something radical: he stopped teaching and started co-founding. BCI Innovation Labs was born not as a school, but as a startup factory built by misfits, for misfits. A place where the round pegs in the square holes could finally find their tribe — and build something real. Where the curriculum isn't predetermined — it emerges from building real products for real users, alongside co-founders who've been in the trenches themselves.

That Steve Jobs quote isn't just inspiration on a wall — it's the founding principle of everything we do. The qualification and the venture are the same journey. Students earn recognized credentials not by sitting exams, but through the Lean Education Framework: building, measuring, and learning through real startups. Because we believe the people crazy enough to think they can change the world are the ones who do — and they deserve an education system that was built for them, not against them.

A Transatlantic Partnership

Startups don't respect borders — and neither does AI. The rise of remote-first teams, AI-powered development, and global coworking networks means the best founders build from anywhere. By operating across Canada and the UK with a digital-first infrastructure, BCI gives ventures access to two markets, two regulatory environments, and a truly global talent pool from day one. Our co-founders bridge startup investor language with educational research across both continents — connected by the same AI-augmented platforms and online community that our student founders use to build, ship, and scale.

BCI Innovation Labs Transatlantic Partnership - London Ontario Canada and Chelmsford Essex UK connected by a bridge of innovation

London, Ontario, Canada

Dr. Mark Weyers · Canadian HQ

BCI's Canadian hub reflects the reality of modern entrepreneurship — existing as much in the digital world as the physical one. AI-powered learning platforms, enterprise LMS systems, and a thriving online founder community, alongside strategic coworking spaces where high-bandwidth collaboration happens face-to-face. Distributed by default, together when it matters.

Chelmsford, Essex, UK

Dr. James MacAskill · UK Hub

BCI's UK hub connects the network to European markets, cross-border enterprise solutions, and hybrid education models. A robust digital infrastructure of online communities, AI-augmented workflows, and cloud-native platforms, paired with coworking partnerships. The hybrid model isn't a compromise — it's the competitive advantage across time zones.

Why Outliers?

Because the people who are crazy enough to think they can change the world are the ones who do.

The Misfits

Those who don't fit conventional academic or corporate molds

The Rebels

Those who question everything and challenge the status quo

The Troublemakers

Those who see problems as opportunities to build solutions

The Crazy Ones

Those crazy enough to believe they can change the world

"Here's to the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in the square holes... the ones who see things differently... Because the people who are crazy enough to think they can change the world, are the ones who do."

— Steve Jobs, Think Different campaign

Our Vision

A global network where outliers, misfits, and rebels don't just succeed — they thrive. Where unconventional thinking isn't punished but celebrated. Where the next generation of founders builds the future on their own terms, earning their qualifications through the ventures they create.

Our Mission

Co-found ventures with young entrepreneurs who reject conventional paths. Transform education from passive consumption to active creation. Replace "how many answers do you know?" with "how do you produce knowledge when you don't know the answer?"

Proven Track Record

Real results from real ventures co-founded with real students

Real Ventures
Students co-found actual startups with live users and real revenue
Real Qualifications
Earn your diploma while building — the venture IS the curriculum
Real Growth
Products that solve real problems for real customers in real markets
Real Impact
Every outlier thrives when given the right environment to build

A Global Network of Outliers

BCI Innovation Labs isn't just one person — it's a worldwide network of entrepreneurs, academics, and innovators who believe in building, not just teaching.

Experienced Co-Founders

Serial entrepreneurs who've built, scaled, and exited real ventures — partnering with the next generation of builders

Academic Innovators

Researchers and educators who challenge traditional pedagogy, grounded in OECD frameworks and competency-based learning

Global Network

A transatlantic network connecting Canada and the UK, with alumni, partners, and advisors building across borders

Are You an Outlier?

If you're a misfit, a rebel, a troublemaker who wants to build something real — we want to co-found with you.